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Privacy and Security

WHAT INFORMATION DO WE GATHER?
We gather personal data, which refers to any details that can identify an individual. This excludes anonymized data where identities have been removed. The personal information we collect and store includes, but is not limited to, the following:

- Title
- Full name
- Date of birth
- Gender
- Email address
- Contact phone number(s)
- Billing and delivery addresses
- Bank account and payment card details
- Transaction data such as purchase information and payment specifics
- Technical data like IP address, login information, and device settings
- Interests, preferences, and data on website usage
- Interactions with us, such as contacting our Customer Services Team (calls may be recorded) or website visits
- Personal information shared on social media
- Information provided in reviews or survey responses
- Attendance at events (including travel preferences)
- Data from cookies, including device information used for purchases (please refer to our separate Cookies Policy)

We may also utilize and share aggregated data, derived from personal data but processed in a way that anonymizes or combines it with other data, making it non-personal under the law.

While using our site, we do not collect any sensitive personal data about you (including race, ethnicity, beliefs, sexual orientation, political views, union membership, health information, genetic or biometric data, criminal convictions, or offenses). However, if you utilize our in-store piercing service, we will collect health data classified as sensitive. Your consent to collect and store this data will be obtained during your piercing appointment.

Website cookies are small pieces of data stored on a user's device by websites they visit. These cookies serve various functions, including:

  1. Session Management: Cookies can store information about your session on a website, such as remembering items in your shopping cart or keeping you logged in as you navigate different pages.
  2. Personalization: Websites use cookies to remember your preferences and tailor the content you see based on your past interactions, such as language preferences or personalized recommendations.
  3. Tracking and Analytics: Cookies help website owners track user behavior, such as which pages are visited most frequently, how long users stay on a page, and what actions they take. This data is often used for analytics and improving website performance.
  4. Authentication: Cookies play a crucial role in user authentication processes, helping websites recognize logged-in users and grant them access to personalized content or restricted areas of the site.
  5. Advertising: Cookies are widely used in online advertising to track user interests and behavior across different websites. This information is used to display targeted ads that are more relevant to individual users.
  6. Security: Certain cookies enhance website security by detecting and preventing fraudulent activities, protecting user sessions, and ensuring data integrity.

While cookies offer functionality that can improve user experience, they also raise privacy concerns. Users can manage and control cookie settings in their web browsers to accept or reject cookies, clear existing cookies, or receive notifications when cookies are being used.

1. Permission

When you browse our site and are not yet a customer, we may seek your permission to process your data. This allows us to share our exclusive offers and updates with you. Similarly, if you visit one of our stores to utilize our services, we may request your permission to process your data to ensure a secure service delivery.

2. Obligations Under Contract

For instance, this enables us to fulfill your order when you purchase our products.

3. Compliance with the Law

In certain situations, we may have a legal obligation to gather and process your data, such as passing it on to authorities if criminal activities are suspected.

4. Legitimate Interest

There are cases where we need to utilize your data to manage and enhance our business operations. This includes tailoring the services we offer or refining our internal processes. We only use your data in ways that do not significantly affect your rights, freedom, or interests.

Our use of your personal data aligns with legal requirements and legitimate interests. Typically, we utilize your data to fulfill contractual obligations or when we have a legitimate interest.

Generally, we do not solely rely on consent as the legal basis for processing your personal data. However, if you are not already a customer, we will seek your consent before sending third-party marketing communications via email or text. If you prefer not to receive marketing materials:

- You can click on the ‘Unsubscribe’ link in any emails we've sent you.
- Contact our Customer Service Team through the provided contact link if you wish to be removed from our marketing database.

Our website may contain links to external sites, plugins, and applications. Clicking on these links or enabling such connections may result in third parties collecting or sharing data about you. It's important to note that we do not have control over these third-party websites and their privacy policies. We advise you to review the privacy policy of each website you visit for a comprehensive understanding of how your data is handled.

For order processing, we require your credit or debit card details, including the card number, expiration date, and any additional security information mandated by the card processor. Ecuyeres collaborates with trusted third-party hosting services and payment providers to safeguard personal data. Your credit card information is securely handled through Shopify Payments, utilizing a secure server for transmission. The transfer of purchase details to Shopify Payments employs encrypted protocols, ensuring the information's security and integrity. Shopify Payments adheres to PCI DSS standards and undergoes oversight by Trustwave, a certified security assessor. It's important to note that we do not retain any of your financial information. Additionally, you have the option to process orders using alternative payment methods such as Paypal, Apple Pay, Google Pay, or Amazon Pay.

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